Get to know your team and responsibilities
About the team:
The newly created division FLEET STRATEGY AND SELLING POWER (FSSP) is part of the larger SALES STRATEGY AND PERFORMANCE DIVISION at Toyota Motor Europe.
About FSSP’s role:
Fleet is a growing segment in today’s automotive market. With the rise of usership models for both private customers (B2C) and businesses (B2B), it represents a significant growth opportunity for Toyota across Europe.
The role of the Fleet Strategy & Selling Power Division is to define and implement a clear strategic vision to strengthen Toyota’s performance in this area. Acting as an enabler, the division connects internal TME functions, National Marketing & Sales Companies (NMSCs), and financial partners to ensure a consistent and aligned fleet approach across markets.
Fleet activation relies on both direct sales to large customers and the structured activation of the retailer network towards SMEs. In both cases, the customer proposition is built around Vehicle Lifetime Value (VLV) and the full integration of financial products and services.
A key focus of the division is to ensure strong coordination with financial partners (TFS and KINTO), enabling the integration of value chain products such as maintenance, insurance, and warranty into a complete and competitive fleet offer.
Your responsibilities:
You will report to the Head of the Division.
As part of the Fleet Strategy & Selling Power Division, you will support the development and implementation of Toyota’s fleet strategy across Europe. The role focuses on enabling collaboration between internal TME teams, National Marketing & Sales Companies (NMSCs), and partners such as TFS and KINTO, contributing to the evolution of Toyota’s fleet business model in a rapidly changing mobility landscape.
Working across a wide range of functions—including Connected Technologies, Energy, Warranty, Marketing, ESG, Legal and other key areas—you will help bring together different expertise to shape integrated products and create value for fleet customers.
You will contribute to improving performance and customer engagement by supporting initiatives such as optimising tender win rates, enhancing communication and digital platforms, and strengthening internal reporting to support the pan-European strategy. This includes helping markets monitor sales and finance performance, analysing key business indicators, and preparing regular performance updates.
The role also involves coordinating fleet-related initiatives and events, including supporting Fleet Forums and external fleet events across Europe. Overall, you will act as a key enabler—supporting markets with the right insights, tools, and coordination to strengthen Toyota’s fleet performance and customer offering.